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Discourses in place : language in the material world / Ron Scollon, Suzie Wong Scollon.

Scollon, Ronald, 1939-; Scollon, Suzanne B. K.
2003
P99 S39 2003eb
Available Online
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Linked Resource
https://emu.idm.oclc.org/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=102105

Title
Discourses in place : language in the material world / Ron Scollon, Suzie Wong Scollon.
Author
Scollon, Ronald, 1939-
ISBN
0203422724 (electronic bk.)
9780203422724 (electronic bk.)
9786610072484
6610072485
9781134436910 (e-book ; PDF)
1134436912
9781134436866 (e-book ; Mobi)
1134436866
9781134436903 (e-book ; ePub)
1134436904
1280072482
9781280072482
0203425081
9780203425084
0415290481 (Cloth)
041529049X (Paper)
0203424506 (Adobe eReader Format)
9780415290487
9780415290494 (pbk.)
DOI
https://doi.org/10.4324/9780203422724.
Imprint
London ; New York : Routledge, 2003.
Language
English
Language Note
English.
Description
1 online resource (242 pages) : illustrations
Other Standard Identifiers
10.4324/9780203422724. doi
9786610072484
Call Number
P99 S39 2003eb
System Control No.
(OCoLC)53886519
Summary
Publisher description: Explores how the physical and material characteristics of language in the world give meaning to communication. Ron and Suzanne Scollon argue that we can only interpret the meaning of public texts like road signs, notices and brand logos by considering the world and culture that surrounds them. Drawing on a wide range of real examples, from signs in the Chinese mountains to urban centers in Europe, Asia and America, the book equips students with the methodology and models they need to undertake their own research in "geosemiotics," this key interface between semiotics and intercultural communication. Includes a "how to use this book" section, group and individual activities and a glossary of main terms.
Bibliography, etc. Note
Includes bibliographical references and index.
Formatted Contents Note
1. Geosemiotics
2. Indexicality
3. The interaction order
4. Visual semiotics
5. Interlude on geosemiotics
6. Place semiotics : code preference
7. Place semiotics : inscription
8. Place semiotics : emplacement
9. Place semiotics : discourses in time and space
10. Indexicality, dialogicality, and selection in action.
Access Note
Restrictions unspecified
Reproduction
Electronic reproduction. [Place of publication not identified] : HathiTrust Digital Library, 2010.
System Details Note
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. (http://purl.oclc.org/DLF/benchrepro0212)
Digital File Characteristics
data file
Source of Description
Print version record.
Added Author
Scollon, Suzanne B. K.
Available in Other Form
Print version: Scollon, Ronald, 1939- Discourses in place. London ; New York : Routledge, 2003
Linked Resources
https://emu.idm.oclc.org/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=102105
Record Appears in
Books > E-books
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