Public affairs in practice : a practical guide to lobbying / Stuart Thomson and Steve John.

9780749450465 (electronic bk.)
0749450460 (electronic bk.)
6610851611
9786610851614
1280851619
9781280851612
9780749444723
074944472X

London ; Philadephia : Kogan Page, 2007.

English

English.

1 online resource (xvii, 168 pages)

JF1118 .T56 2007eb

(OCoLC)123414953

Public affairs today is more than just political lobbying. It requires working with other policy-making bodies, such as regulators, commercial organizations and other interested parties. ''Public Affairs in Practice'' is the first book to examine the methods public affairs professionals use to make an impact. It covers each aspect of the industry and examines the tools needed to deliver an effective public affairs program. It also highlights the potential benefits of public affairs, including protection from perceived threats of new regulation, identifying new market opportunities and raising.

Includes bibliographical references and index.

Restrictions unspecified

Electronic reproduction. [Place of publication not identified] : HathiTrust Digital Library, 2010.

Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. (http://purl.oclc.org/DLF/benchrepro0212)

Print version record.

PR in practice series.

Print version: Thomson, Stuart, 1972- Public affairs in practice. London ; Philadephia : Kogan Page, 2007

Books > E-books
All Resources